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Marketing guidance written for hunting lodges, fishing guides, and outdoor outfitters. Specific to the Southeast, specific to the industry, and built to answer the questions operators are actually asking.
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Buffalo National River Field Report: America's First National River, Smallmouth Floats, and an Ozark Sporting Identity
Congress protected the Buffalo River in 1972 as the nation's first national river, and the designation still shapes everything downstream of it: a wild smallmouth fishery, a reintroduced elk herd in Newton County, and an outfitter landscape with a strong identity to build on.
9 min read


Cumberland Plateau Tailwaters Field Report: Caney Fork, Center Hill, and Middle Tennessee's Cold-Water Trout
Below Center Hill Dam, bottom-released water from the depths of Center Hill Lake turns a warm Tennessee river into a year-round trout fishery. This report covers the Caney Fork's dam-driven hydrology, the trout and native species that depend on it, and the small operator economy working the tailwater between Sparta and Carthage.
11 min read


Lake Seminole and the Flint River Field Report: Canvasback Diving Ducks, Shoal Bass, and a Southwest Georgia Crossroads
Where the Flint and Chattahoochee Rivers meet at the Georgia-Florida line, Lake Seminole offers diving-duck hunting in winter while the free-flowing Flint above it holds native shoal bass found only in the ACF basin. A look at the ecology, the operators, and the timing behind this southwest Georgia crossroads.
12 min read


Santee Cooper Field Report: Lakes Marion and Moultrie, the Original Striper Reservoir, and a Duck-and-Bass Powerhouse
Santee Cooper is where landlocked striped bass fishing began by accident, not design. This field report covers the 1941 impoundment history, the 170,000-acre Marion-Moultrie system, and how bass, catfish, and waterfowl now share the same water.
10 min read


Alabama Outdoors: A Deep Dive on Ecology, Sporting Operations, and the Road into 2027 and Beyond
From the southern Appalachians to the Gulf: a celebrated deer and turkey state, a leading red snapper destination, a leader in freshwater biodiversity, the Tennessee Valley bass lakes, and the Mobile-Tensaw Delta. A deep dive on Alabama's ecology, operations, and the road into 2027.
16 min read


What the TVA Means for the Southeast's Fishing Operators and Outdoor Industry
The Tennessee Valley Authority's dams, reservoirs, and tailwaters created some of the best public fishing water in America -- from Guntersville and Chickamauga to the Clinch tailwater and the mountain lakes of North Carolina. A deep dive on what TVA means for the Southeastern outdoor industry.
28 min read
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